{"id":6120,"date":"2021-07-06T10:41:20","date_gmt":"2021-07-06T08:41:20","guid":{"rendered":"https:\/\/ittceramic.com\/?p=6120"},"modified":"2021-07-12T09:35:05","modified_gmt":"2021-07-12T07:35:05","slug":"ittceramic-showroom-360","status":"publish","type":"post","link":"https:\/\/ittceramic.com\/fr\/ittceramic-showroom-360\/","title":{"rendered":"ITT Ceramic presenta el showroom del futuro en 360\u00ba"},"content":{"rendered":"<p>ITT Ceramic no s\u00f3lo ha estado trabajando incansablemente para lanzar al mercado nuevas colecciones de pavimento y revestimiento. La multinacional cer\u00e1mica explora nuevas formas de mostrar digitalmente a sus clientes sus \u00faltimos lanzamientos, caracterizados, ahora m\u00e1s que nunca, por <strong>un dise\u00f1o exclusivo y altos est\u00e1ndares de calidad.<\/strong><\/p>\n<h2>As\u00ed es Showcase 360\u00ba, el nuevo espacio virtual de ITT Ceramic<\/h2>\n<p>En un sector que se ha visto castigado estos \u00faltimos meses por la ausencia de eventos y citas internacionales con el dise\u00f1o, ITT Ceramic se aventura a crear <strong>un exclusivo y novedoso\u00a0<a href=\"https:\/\/showcase360.ittceramic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">showroom digital en 360\u00ba.<\/a><\/strong><\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/jjm8Dbja9_A\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Una exposici\u00f3n virtual en la que es posible recorrer, tal y como se har\u00eda en una muestra real, las diferentes novedades repartidas en boxes. Sin embargo, la experiencia digital se presenta al usuario enriquecida, permitiendo, desde cada box,\u00a0<strong>acceder a cambios de color, amplia informaci\u00f3n t\u00e9cnica, carrusel de im\u00e1genes y descarga de cat\u00e1logos<\/strong>. Asimismo, incluye acceso a la\u00a0<strong>funcionalidad de lupa<\/strong>\u00a0en algunas estancias para ver el detalle de la gr\u00e1fica,\u00a0<strong>v\u00eddeos en tres dimensiones<\/strong>\u00a0para contemplar los relieves con m\u00e1ximo realismo,\u00a0<strong>y escenas adicionales 360\u00ba<\/strong>, en la que se muestra el producto integrado en estancias reales, como cocinas, ba\u00f1os o exteriores. Todo ello aderezado con\u00a0<strong>un exquisito trabajo de interiorismo<\/strong>\u00a0llevado a cabo por profesionales del dise\u00f1o.<\/p>\n<div id=\"attachment_6128\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/showcase360.ittceramic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" aria-describedby=\"caption-attachment-6128\" class=\"wp-image-6128 size-large\" title=\"Showroom virtual 360\" src=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-7-1024x500.jpg\" alt=\"Showroom virtual 360\" width=\"1024\" height=\"500\" srcset=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-7-1024x500.jpg 1024w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-7-300x147.jpg 300w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-7-768x375.jpg 768w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-7-24x12.jpg 24w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-7-36x18.jpg 36w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-7-48x23.jpg 48w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-7.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-6128\" class=\"wp-caption-text\">Interior del box de Tokio en el stand de ITT Ceramic. El espacio permite ver c\u00f3mo se integrar\u00edan en el espacio los cuatro colores de los que se compone la colecci\u00f3n.<\/p><\/div>\n<p>&nbsp;<\/p>\n<div id=\"attachment_6137\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/showcase360.ittceramic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" aria-describedby=\"caption-attachment-6137\" class=\"wp-image-6137 size-large\" title=\"Showroom virtual 360\" src=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-9-1024x500.jpg\" alt=\"Showroom virtual 360\" width=\"1024\" height=\"500\" srcset=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-9-1024x500.jpg 1024w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-9-300x147.jpg 300w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-9-768x375.jpg 768w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-9-24x12.jpg 24w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-9-36x18.jpg 36w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-9-48x23.jpg 48w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-9.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-6137\" class=\"wp-caption-text\">Escena adicional 360\u00ba en la colecci\u00f3n Quartzite de ITT Ceramic. Las nuevas series vistas como nunca antes en estancias reales.<\/p><\/div>\n<h2>C\u00f3mo impulsar las ventas en la era de la pandemia<\/h2>\n<p>M\u00e1s all\u00e1 de ser una fuente de inspiraci\u00f3n, el showroom virtual de ITT Ceramic nace como <strong>potente herramienta comercial.<\/strong>\u00a0La plataforma incluye\u00a0un servicio de videollamada que permitir\u00e1 al equipo comercial conectarse con sus clientes y acompa\u00f1arlos en un tour guiado por todo el stand.\u00a0<strong>Un canal de comunicaci\u00f3n y venta pionero en el mercado<\/strong>\u00a0que posibilita el hacer llegar a los profesionales y clientes\u00a0<strong>el producto aplicado en estancias reales con todas las garant\u00edas de calidad y alta definici\u00f3n.<\/strong><\/p>\n<h2>La inspiraci\u00f3n que marca el dise\u00f1o del futuro<\/h2>\n<p>El nuevo showroom virtual de ITT Ceramic se ha planteado desde un punto de vista <strong>tan<\/strong>\u00a0<strong>funcional como intuitivo<\/strong>. Desde una escena de estilo futurista que simula la recepci\u00f3n del stand, el usuario tendr\u00e1 acceso a las diferentes novedades repartidas en boxes.\u00a0<strong>Un avance lineal con doble acceso a ambos lados<\/strong>\u00a0en el que el usuario\u00a0<strong>navegar\u00e1 c\u00f3modamente para descubrir todo aquello que le inspira<\/strong>. Asimismo, tambi\u00e9n dispondr\u00e1 de\u00a0<strong>un men\u00fa lateral<\/strong>\u00a0en la parte derecha de la pantalla para que, en el caso de conocer la colecci\u00f3n-novedad de la marca, acceda directamente a ella sin pasar por el recorrido.<\/p>\n<div id=\"attachment_6130\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/showcase360.ittceramic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" aria-describedby=\"caption-attachment-6130\" class=\"wp-image-6130 size-large\" title=\"Showroom virtual 360\" src=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-8-1024x499.jpg\" alt=\"Showroom virtual 360\" width=\"1024\" height=\"499\" srcset=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-8-1024x499.jpg 1024w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-8-300x146.jpg 300w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-8-768x374.jpg 768w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-8-24x12.jpg 24w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-8-36x18.jpg 36w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-8-48x23.jpg 48w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/showroom-virtual-360-8.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><p id=\"caption-attachment-6130\" class=\"wp-caption-text\">Interior del stand de ITT Ceramic. El men\u00fa lateral derecho permite ir a colecciones seleccionadas sin tener que realizar todo el recorrido.<\/p><\/div>\n<p>ITT Ceramic presenta <a href=\"https:\/\/showcase360.ittceramic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Showcase<\/a> mostrando <strong>el dise\u00f1o desde una nueva perspectiva, m\u00e1s moderna y vanguardista<\/strong>. Vista y percibida como nunca antes. Para ello, <strong>transforma el emblem\u00e1tico cuadrado de su logotipo en un cubo<\/strong>, otorg\u00e1ndole el volumen del espacio en tres dimensiones. El cubo tambi\u00e9n representa el concepto de showroom concebido como espacio expositivo, con sus paredes, boxes y profundidad.<\/p>\n<h2>Propuestas m\u00e1s t\u00e9cnicas y realistas inspiradas en los materiales naturales. As\u00ed es el nuevo cat\u00e1logo de ITT Ceramic 2021<\/h2>\n<p><strong>M\u00e1s de 30 nuevas series<\/strong> componen el cat\u00e1logo de novedades de ITT Ceramic para el primer semestre de 2021. Una gran variedad de soluciones para pavimento y revestimiento cer\u00e1mico en todos los efectos, <strong>m\u00e1s realistas e inspiradas en la naturaleza que nunca<\/strong>. Entre ellas, destaca <strong><a href=\"https:\/\/ittceramic.com\/itt-b2b\/productos\/detalles\/558\/60120\/\" target=\"_blank\" rel=\"noopener noreferrer\">Quartize<\/a><\/strong>, <strong>una revisitaci\u00f3n de la cuarcita natural roja<\/strong> de gran destonificaci\u00f3n y tres formatos: 30&#215;60, 60&#215;60 y 120&#215;120; o <strong><a href=\"https:\/\/ittceramic.com\/itt-b2b\/productos\/detalles\/594\/60120\/\" target=\"_blank\" rel=\"noopener noreferrer\">Campaspero<\/a><\/strong>, una piedra cer\u00e1mica en tonalidades c\u00e1lidas y formato 60&#215;120 que <strong>traslada la tendencia <em>cottage<\/em> al interiorismo.<\/strong> <strong>La firma ampl\u00eda, asimismo, su gama de m\u00e1rmoles y maderas con gr\u00e1ficas m\u00e1s ex\u00f3ticas<\/strong>, tomadas de los lugares m\u00e1s ins\u00f3litos del mundo, as\u00ed como <strong>Creative<\/strong>, que se muda al hex\u00e1gono para satisfacer al 100% las necesidades est\u00e9ticas y t\u00e9cnicas de sus clientes.<\/p>\n<div id=\"attachment_6132\" style=\"width: 757px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/ittceramic.com\/itt-b2b\/productos\/detalles\/594\/60120\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" aria-describedby=\"caption-attachment-6132\" class=\"wp-image-6132 size-large\" title=\"Novedades 2021 ITT Ceramic\" src=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/novedades-ittceramic-2021-campaspero-747x1024.jpg\" alt=\"Novedades 2021 ITT Ceramic\" width=\"747\" height=\"1024\" srcset=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/novedades-ittceramic-2021-campaspero-747x1024.jpg 747w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/novedades-ittceramic-2021-campaspero-219x300.jpg 219w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/novedades-ittceramic-2021-campaspero-768x1053.jpg 768w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/novedades-ittceramic-2021-campaspero-18x24.jpg 18w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/novedades-ittceramic-2021-campaspero-26x36.jpg 26w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/novedades-ittceramic-2021-campaspero-35x48.jpg 35w, https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/07\/novedades-ittceramic-2021-campaspero.jpg 900w\" sizes=\"(max-width: 747px) 100vw, 747px\" \/><\/a><p id=\"caption-attachment-6132\" class=\"wp-caption-text\">Colecci\u00f3n Campaspero, 60&#215;120. Una oda al estilo cottage, \u00e9xodo de la ciudad al campo.<\/p><\/div>\n<p>\u25b8 Descubre el <a href=\"https:\/\/ittceramic.com\/wp-content\/uploads\/2021\/06\/2021-Catalogo-News-ITT-Cevisama-2021-1.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">cat\u00e1logo de novedades de ITT Ceramic 2021<\/a> al completo.<\/p>\n<p><a href=\"https:\/\/showcase360.ittceramic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u25b8 Ver ITT Showcase 360<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ITT Ceramic no s\u00f3lo ha estado trabajando incansablemente para lanzar al mercado nuevas colecciones de pavimento y revestimiento. La multinacional cer\u00e1mica explora nuevas formas de mostrar digitalmente a sus clientes sus \u00faltimos lanzamientos, caracterizados, ahora m\u00e1s que nunca, por un dise\u00f1o exclusivo y altos est\u00e1ndares de calidad. As\u00ed es Showcase 360\u00ba, el nuevo espacio virtual [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6140,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8,11],"tags":[577,578],"class_list":["post-6120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-en-portada","category-noticias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ITT Ceramic presenta el showroom del futuro en 360\u00ba - ITT Ceramic<\/title>\n<meta name=\"description\" content=\"Un novedoso espacio virtual que permite ver las \u00faltimas colecciones para pavimento y revestimiento integradas en diferentes espacios p\u00fablicos y privados.\" \/>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ITT Ceramic presenta el showroom del futuro en 360\u00ba - 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